Published On: Mon, Mar 30th, 2026
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Euro 2028 ticket prices as UEFA send message over World Cup rip-off | Football | Sport

Euro 2028 tickets are set to cost a fraction of the price of most World Cup tickets available this summer. UEFA organisers plan to keep the cheapest tournament tickets below £30.

Group stage matches are priced based upon popularity, which sees England supporters expected to pay more than those following Scotland, rather than a fixed rate. Tickets to see England take on Croatia in June are set at £198, £373 or £523, Ghana tickets at 164, £320 and £447 and for the Panama clash are £164, £346 and £462.

A small number of ‘more affordable’ tickets were made available for each game this summer following a backlash. That price point will be available for ‘loyal fans’, making up 10 per cent of each football association’s allocation.

UEFA are taking a different tack, according to the Times, and two tickets for the tournament could cost less than a parking space in the US. With public transport difficult across the US, a charge for one car at a group game at Arlington’s stadium, near Dallas, is $75 (£57).

Football’s European governing body has previously committed to ensuring that 40 per cent of tickets fall into the “most affordable categories”. For Euro 2024, those categories saw prices of €30 (£26) and €60 (£52), and there is a plan to keep prices to a similar level when the Euros arrive in the UK and the Republic of Ireland.

As a result, 15 per cent of tickets for the tournament should be £30 or less. A further 25 per cent should come in under £60.

A number of figures and groups had previously spoken out about the pricing for this summer’s World Cup, and UEFA should have little trouble facing accusations as severe. UK Prime Minister Sir Keir Starmer welcomed the decision to introduce affordable tickets but called upon FIFA to do more.

He said: “As someone who used to save up for England tickets, I encourage FIFA to do more to make tickets more affordable so that the World Cup doesn’t lose touch with the genuine supporters who make the game so special.”

Tom Greatrex, chair of the Football Supporters Association, called FIFA’a move a ‘hollow gesture’. He added: “What sounds like a climbdown is a cynical attempt to deflect attention while continuing to rip fans off.”