Liverpool supporters’ group Spirit of Shankly (SoS) has urged fans to take a stand over the club’s decision to raise ticket prices for the next three years. The Reds confirmed the price hikes two weeks ago, triggering widespread condemnation amongst the fanbase, particularly given Liverpool posted record revenue earlier this year.

The club intends to increase prices in line with the CPI annual inflation rate, up to a maximum of 5%. This includes adult general admission ticket prices rising between £1.25 and £1.75 per person, per matchday, alongside adult season tickets increasing between £21.50 and £27 next season. That equates to a maximum rise of £1.42 per game.

A number of concessions were offered by the club, including the freezing of prices for senior, local, and junior tickets. It is also worth noting that each ticket price category remains cheaper than local rivals Everton, while Liverpool’s cost increases are considerably lower than its elite Premier League counterparts over the last decade.

However, SoS is pushing for further changes, as confirmed through a statement on Easter Monday. “Supporters are angry. And they have every right to be,” the official Supporters’ Trust declared. “Liverpool FC has chosen to ignore clear, overwhelming opposition from its own supporters and push ahead with plans to increase ticket prices for the next three seasons.

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“The open meeting online, the survey, and countless conversations all point to the same thing: fans do not accept this decision. And if the club’s owners won’t listen, then we make them. This is no longer about consultation. That opportunity has been and gone. This is about action.”

SoS confirmed that the club has been notified that demonstrations will take place. Further details are to follow, but some form of protest is scheduled for this weekend’s home fixture against Fulham. The organisation has also unveiled its “Not a pound in the ground” campaign, urging supporters, wherever possible, to refrain from spending money inside Anfield.

“Spend your money with local, independent businesses around Anfield instead,” wrote SoS. “This is a small act, but if enough people do it, it sends a clear message. Supporters have also suggested delaying season ticket renewals until close to the deadline. We support that.”

The club defended its increases by pointing to its longstanding pledge to freeze ticket prices under FSG’s ownership, while referencing the rise in matchday operating and utility costs, as well as business rates.

However, SoS hit back in its statement, reaffirming its position that those decisions lie firmly with the ownership, while asserting that the protests are not solely for the benefit of Liverpool fans but are relevant to all other Premier League clubs. “At the end of these three years, it would be a fifth increase in six seasons. Tickets heading towards £70. Season tickets beyond £1,000.

“This isn’t just about price. It’s about direction. It’s about what kind of football club Liverpool chooses to be.

“One rooted in its people, or one that sees them as a revenue stream to be pushed year after year. Future supporters will live with the consequences of what happens now.”